Specialist in wellness brands, hospitality, CPG, 360 campaigns, headlines, team-building, and becoming the expert you need.
Personal philosophy: Let’s make this fun.
SMARTMAGIC • Los Angeles, CA. Head of Copy (Dec. 2024–Present)
● Lead writer for Bosch and Thermador across social, web, POP, and TV, including the Bosch x Tennis Channel partnership. Tasked with making kitchen appliances feel bold and badass.
SRW AGENCY • Chicago, IL. Interim Group Creative Director, Freelance (Oct.-Dec. 2024)
● Launched a new Ritter Sport campaign and wrote an animated social series for Greek Gods Yogurt.
● Managed Creative Directors, overhauled the agency brief, and led pitches for Rana Lasagna and TruffHot Sauce—two delicious second-place finishes.
GAUTHIER CREATIVE GROUP • Founder, Creative Director, Copywriter (2019–Present)
● Built a nimble solo shop working with Hilton, Kashi, Harvest Snaps, Grand Valley State University, and more.
● Wrote the launch site for TRU by Hilton, content for Hilton + Amex + The Grammys, and an animated TED Talk (1M+ views) making sugar sound insidious.
THE WONDERFUL COMPANY • Los Angeles, CA. Associate Creative Director (2014–2018)
● Worked across Wonderful Pistachios, POM Wonderful, Teleflora, and Halos. Managed teams writing social content and an ungodly number of Teleflora emails.
PUBLICIS • McCANN ERICKSON • SAATCHI & SAATCHI • D’ARCY • New York, NY VP Creative Director/Copywriter (1999–2012)
● Won the Hilton account for Publicis NYC and rebranded Hilton Honors. Wrote for Metamucil, NyQuil, Scope, and other health brands you’ve definitely heard of (and probably used).
AWARDS
● Cannes Lions, Communication Arts, Addy, Effie, Belding, Andy, Clio, Mobius, One Show. Two-time Today Show Halloween Costume Champ, and ten-time World’s Best Dad mug.
EDUCATION
● Emerson College • B.S., Advertising (Boston / The Netherlands / Los Angeles) The Audacious School of Astonishing Pursuits—Creative Mega Machine™