SHAWN GAUTHIER

CREATIVE DIRECTOR & COPYWRITER
THE GAUTHIER CREATIVE GROUP

WONDERFUL BRAND


DIGITAL BILLBOARD


On New Year’s Eve 2018, my digital billboard in Time’s Square debuted with three-million people watching live. This was the first-ever multi-brand campaign for the Wonderful Company. To commorate the occasion, that year for Halloween I dressed as Times Square (click ABOUT). Watch what the little Wonderful Halos do at the very end.

AN IMPOSSIBLE ASSIGNMENT


Interoffice communication isn’t always a glamorous assignment. When I was asked to write the Wonderful Agency’s birthday greeting to our billionaire owner, natually, I held a focus group.